Join the StageAgent Audience Engagement Program

WHAT IS THE AUDIENCE ENGAGEMENT PROGRAM?

  • StageAgent partners with select theatre groups to help them provide audiences with informative materials about shows.
  • During the run of a show, we ‘unlock’ online study guides so audiences can easily access content.
  • Partner theatre groups receive discounted advertising space and free dramaturgy services.

Educate Your Audience

"StageAgent’s show guides help educate and engage our audience members both before and after a production. StageAgent provides the benefits of having an in-house dramaturg without the cost."

-Elizabeth Santana, Palo Alto Players

AN EDUCATED AUDIENCE IS AN ENGAGED AUDIENCE

  • Unlike other forms of entertainment, theatre is not a ‘brain dead’ activity.
  • A basic knowledge of the literature can greatly enhance the theatre-watching experience and increase customer loyalty.
  • Audiences appreciate it when they receive this education and will feel more ‘part of the club’.

PARTNER OBLIGATIONS

Joining the Audience Engagement program is free. However, partners do have the following obligations:

  1. Your company can only see benefits if you actively promote the StageAgent show guide to your audience. We require our partners to promote a link to the show guide:

    • On your website
    • In your printed show program
    • In emails to subscribers and promotional newsletters
    • Via your social media accounts
  2. We also require partners to include a link to StageAgent.com on your website identifying us as a partner